PORCH LIGHT DESK
Case study · Pest
Case study: building deathrowpest.com for a Middle Tennessee pest shop
Shield plans, pest ID, Ask a Pro, and a phone number that never gets buried — how we shipped a call-first pest site.
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Case studies and straight talk.
Ten posts from Porch Light Desk — live builds, pricing honesty, first screens that ring phones, and how a Nashville studio ships nationwide. Uniquely built sites. Not templates.
Case study · HVAC
Case study: eskimobrothersair.com — HVAC trust that works on a phone
Ice blue, navy, red — and a rebate explainer that does not hide the ticket price on mobile.
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Case study · Beauty
Case study: toastedtans.com — mobile spray tan booking without the fog
One-person mobile studio. Prices, cities, and booking paths that make sense on a phone in a driveway.
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Case study · Wraps
Case study: graphixgaragetn.com — a visual brand for wraps and print
Motor Alley wrap shop needed a site that looked as sharp as the vinyl — not a generic print-shop theme.
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Studio POV
Why uniquely built websites beat free Wix and GoDaddy templates
Free builders are fine for a hobby. Owned businesses deserve a site that does not look rented.
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Advice · Tools
The first screen that gets the phone to ring
If the first screen does not say who you are, what you do, and how to call — the rest of the site rarely saves the lead.
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Pricing · Terms
What 50/50 website pricing really means
Half to start, half when it is done. No surprise retainers baked into a kickoff invoice.
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Studio · Nationwide
Nashville studio, websites nationwide — how remote intake works
Service-area studio in Nashville. Clients anywhere in the U.S. Same uniquely built standard either way.
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Outreach · Education
When your Wix or GoDaddy site costs you jobs
Not every free site is a failure. Plenty quietly tax the calendar with missed calls.
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Launch bay · In progress
Southern Seasons and the launch bay — how we build toward go-live
In progress, not fake-live. How Porch Light Desk builds packs so launch is a point-and-ship moment.
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